Happy new year, friends!
It’s been quite a while since I last sent one of these, so hello!
I have been spending last few months resting, recovering from burnout, and working on my “other” self.
Because the driven, ambitious, career-oriented self? She’s good. She’s been flourishing for years. But the rest of me, the self that isn’t defined by her work? She needed a lot of attention and love.
To be totally honest, I am struggling a bit with writing this letter to you, because over the past 5 months I have been working SO hard on detaching my identity from my career.
I’ve been going to therapy every week, and while I thought I was signing up to therapy to unpack childhood traumas, I’ve actually spent more time working through my emotional attachments to my career, identifying root causes of burnout, and building a healthy work/life balance.
So while I’m genuinely really excited about sharing my new job with you, I also don’t want to make it too much of a big deal, because I’m trying really hard to not place so much value and emphasis on what my job title may be.
I used to be wholly defined by my work, my job, the company I work for. Who is Taylor Loren without a job? A few months ago, I had no idea. I was so scared to leave my job, because I didn’t know who I would be without it.
And honestly, I didn’t know if people would just accept me for being me - no brand attached.
That’s why I was genuinely SHOOK at the response to launching my first workshop.
On Monday, tickets for my 2021 Content Planning Workshop went live! I’m super excited because this is the first thing I have produced all on my own — NO BRAND ATTACHED!
My goal was to sell 100 tickets total - so I was blown away when I reached that goal in the first 12 hours. 😱
Even though I’ve been working on finding value in myself outside my job, this was a nice little piece of external validation that said yes, Taylor, you are good enough on your own.
Which brings me to the next update and the reason for this entire note…my new job.
I just finished my first official week as Head of Marketing at Girlboss! 😱
I am really, really happy to be joining the Girlboss team and I think this is going to be the perfect role for me and where I am at in my life right now.
Ask anyone I’ve worked with before, and they will all tell you just how passionate I am about fighting for equality in the workplace — there has been so much progress made, but Covid-19 has hit women the hardest, and it’s threatening to set back years of progress.
In September, 865,000 women left the workforce — compared to 216,000 men. As Lean In says, “if we had a panic button, we’d be hitting it.”
So I’m looking forward to continuing to drive awareness and fight for equality in the workplace, and I’m excited to have a real advocacy component included in my work.
I’m also excited to grow the Girlboss brand and grow as a feminist, ensuring that intersectionality & inclusivity is at the core of all our content (big things coming here soon - stay tuned 👀).
And, if you’re wondering why I decided to accept another FT job after I said I wasn’t looking for one, the answer is easy: I just wanted to! 😘
It’s been a bit of an adjustment going from sabbatical/part-time freelance life back to working full-time again but I’ll get there! Now I get to actually implement all of the changes I’ve been working on, and I only have one goal for 2021: to not experience burnout.
As always, thank you so much for your support! January is always a big month for me, so stay tuned, because my new Skillshare course is launching soon too! 👀
For all the marketers, business owners, and content creators reading this: I hope to see you in my 2021 Content Planning Workshop next week! Tickets are $40 🇺🇸 / $50 🇨🇦, with 10% of ticket sales donated to Sad Girls Club, a non-profit that provides mental health resources to BIPOC women.
If you can’t afford the ticket to my workshop - just send me a DM on Instagram and I will take care of it for you 😘
Lots of love,
Taylor 💖
p.s. after 3 years of marriage, I decided to legally change my name! So officially, I am now Taylor Loren Romano, but I’ll be keeping all my online stuff the same. I also finally got my drivers permit…wish me luck learning how to drive in my 30s 🤪